Meet Our Bicycle Artisans

We searched the entire U.S. for bicycle artisans with a vision for high end fashion cruisers. Our search led us to Dallas, Texas where we discovered Villy Custom, a luxury fashion brand specializing in custom designed cruiser bicycles. Villy's fashion beach cruisers are comfortable, fun and stylish - which is important to us -  also important to us, fully assembled in America! We approached their founder, Fleetwood Hicks, with an idea to create an original line of cruisers for women because we have a shared commitment to delivering creative, high quality, and unique products. We think Villy is fantastic - and hope you do too.

Villy's winning philosophy is contagious. In 2010 Entrepreneur Magazine chose Villy as one of the 100 Most Brilliant Business Ideas of 2010. In 2012, on nationwide television, the company won funding by Mark Cuban and Barbara Corcoran on ABC’s Shark Tank. We are excited for them - congratulations to the team!

Check out the beautiful new Bicyclette collection inspired by the ride itself!

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